A modern kids store built by parents, for parents, stocking the world’s best toy brands carefully curated into meaningful collections that reflect your own sense of style and stage of parenting.



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    hello@makebelieveco.com London, United Kingdom

    Worldwide Delivery  Free delivery on orders over £30 anywhere in the United Kingdom

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    Gift Card


    Toys, games, puzzles and books – with our gift cards, you’re sure to give them a gift they’ll love. In just one click, select the amount you want to offer and we’ll take care of the rest.

    Want to customise your Card with your own message? Complete the section below with your personal message and we’ll email to the special person after your order has been placed.

    SKU: GIFT-CARD Category:


    Gift Card – how it works?

    1. Add to cart
    2. Proceed to checkout.
    3. Once your order has been paid successfully, we will deliver the gift voucher to your chosen recipient via email.

    The Terms and Conditions of Redemption – The Voucher constitutes acceptance of the following terms and conditions: Treat this voucher like cash, this voucher is not a credit card. This voucher is valid for 6 months. This voucher is redeemable for merchandise on our online store. This voucher cannot be exchange for cash and cannot be replaced if lost or stolen. No cash balance will be given as change.

    Terms of Use – The recipient of the digital voucher will have to insert the Virtual Voucher number at checkout. Should the recipient not use the full value of the voucher, the value will remain on a voucher for future use.


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